March 12

Circuit 3: Proposition

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The filling of the sandwich, the rubber meeting the road… However you phrase it, marketing is all about Propositions: promising to solve problems.

1. Audio Commentary (32 mins)

[thrive_link color=’blue’ link=’http://benhunt.com/wp-content/uploads/2015/03/Circuit-Proposition.mp3′ target=’_blank’ size=’medium’ align=”]Download MP3 (19MB)[/thrive_link]

About the author 

Ben Hunt

My job is to look at the world and wonder... "How can we make things better?"

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